Newcastlebrown.com

Saturday, October 13, 2001

Saturday night and I’m at my computer, working on the Austin Museum of Digital Arts website, coding music, listening to This American Life episodes, and drinking Newcastle Brown Ale. Well, god damn if Newcastle Brown Ale doesn’t have a URL on their label. Jesus. I don’t know — it’s like putting your phone number on your label. Prominently. I suppose it’s just trendy. Anyway, let’s check out the site, shall we… Oh my god! I think I’ve come across my most annoying web experience in weeks. “Newcastle: It’s a fokkin’ hardcore hard-house ragin’ Biritish rave in a fokkin’ bottle! Rock out!” I think that’s what they’re trying to communicate. Whatever. Back to coding…